You are on notice, Panda Bear and Animal Collective, Neon Indian, Com Truise, Ducktails, Small Black and all the rest of you Chillwavers.  Columbus’ Psychedelic Horseshit have heard your loopy, homespun electronics and your sunshiny, cutesy, easy-livin’ fantasies, and are none too pleased.  Any day now I expect to an interview like this one, the one where Matt Horseshit tore into pretty much every lo-fi band getting press, to drop.  There will probably be a new line of “Animal Collective Suxx” t-shirts, and those t-shirts will probably have kittens on them, too.  In the meantime, there’s “I Hate the Beach,” a sorta-organized mass of noise rock that’s part brilliant, micro-genre, take-down, a commentary on our hype cycle and the ceaseless embrace of the new, and part shit.

VIDEO: Psychedelic Horesehit – I Hate the Beach (Live)

Laced by Psychedelic Horesehit will be out May 10th on Fat-Cat Records.